Department 16

Research and insights

6 documents

• 16.1Research planWhat we need to learn this quarter, how, from whomTen questions to answer before pricing, and none asked yetDraft
• 16.2Interview and call libraryEvery partner call and interview: date, who, notes, what we learnedThe call library is empty: no Brew partner call is on recordDraft
• 16.3Voice of the customerThemes across calls and feedback, in their wordsNo partner words on record yet, so no theme is customer voiceDraft
• 16.4Usability testsTests run, tasks, findings, fixesFifteen insights so far, none from a partner, all from our testsNeeds you
• 16.5Market and category researchSources and findings on the market, categories and buyersFifteen insights so far, none from a partner, all from our testsDraft
• 16.6Insight repositoryEvery insight with its evidence, linked to what it changedFifteen insights so far, none from a partner, all from our testsDraft