{ "id": "16.2", "title": "Interview and call library", "department": "Research and insights", "department_slug": "research-and-insights", "direction": null, "branded": false, "status": "draft", "owner": "Param", "last_verified": "Mon Oct 26", "holds": "Every partner call and interview: date, who, notes, what we learned", "urls": { "html": "https://handbook.joinsquareup.com/research-and-insights/interview-and-call-library", "markdown": "https://handbook.joinsquareup.com/research-and-insights/interview-and-call-library.md", "json": "https://handbook.joinsquareup.com/research-and-insights/interview-and-call-library.json" }, "other_directions": [], "tldr": { "headline": "The call library is empty: no Brew partner call is on record", "points": [ { "icon": "warn", "text": "Zero Brew partner calls, interviews or usability sessions have a dated record." }, { "icon": "chat", "text": "The only dated call was a 33 second test of our old APE product." }, { "icon": "book", "text": "From now, log every call the same day, with quotes only by permission." }, { "icon": "clock", "text": "Proposal: a weekly 15 minute call per partner." }, { "icon": "lock", "text": "Record only with consent, and delete the recording once the notes are in." } ], "stat": { "value": "0", "label": "partner calls on record" }, "decide": "Were there partner calls that were never written down?", "mood": "waiting" }, "sources": [ "memory: ape-consumer-research, brew-audit-2026-10-15, brew-go-live-2026-10-17, brew-absorb-all-learnings, brew-live-stores", "handbook: product/partner-feedback-log.md, product/design-partner-program.md", "brand-directions/book/content/d2.js d-12 what-we-dont, how-we-test", "search of every memory note and brew origin/main docs for interview, call and meeting, 26 Oct 2026: no Brew partner call found" ], "open_questions": [ "**Have there been partner calls that were never written down?** Proposal: Param lists each one he remembers with the five and Gully Labs, with a date, and we add them marked \"logged from memory\".", "**Do we record calls?** Proposal: yes, screen and voice with consent, deleted once the notes are in this library.", "**Is APE's voice interviewer used for Brew research?** Proposal: no, not in v1; talk to partners in person on the weekly call." ], "parts": { "Answer": "The record of every partner call and interview with its date, who and what we learned; today it holds no Brew partner call or interview at all, and one dated test call of our old APE product, so nothing in Brew yet rests on what a partner said on a call.", "Today": "### How few there are\n\n- Brew partner calls with a dated record: 0 [src: memory brew-live-stores] [src: handbook product/partner-feedback-log.md]\n- Brew customer interviews with a dated record: 0 [src: brand-directions/book/content/d2.js d-12 what-we-dont]\n- Usability sessions with a dated record: 0 [src: brand-directions/book/content/d2.js d-12 what-we-dont]\n- Calls of any kind with a dated record: 1, a system test, below [src: memory ape-consumer-research]\n\n### Calls and interviews with a dated source\n\n| Date | Who | Kind | Notes | What we learned | Source |\n|---|---|---|---|---|---|\n| 4 Oct 2026 | Kunj, called by the APE study interviewer | Test call of our old APE voice interview product, 33 seconds | The webhook updated the logs and the transcript was saved; Param's own test call was rejected by the carrier | APE's study call flow works end to end; nothing about customers or Brew | [src: memory ape-consumer-research] |\n\n### Dated partner contact that is not a recorded call\n\nThese have dates, but no source says whether they came from a call, an email or a chat, so they are not calls in this library.\n\n| Date | Partner | What happened | Source |\n|---|---|---|---|\n| 15 Oct | Arata | Agreed its team notes may stay public on the demo | [src: memory brew-audit-2026-10-15] |\n| 16 Oct | Gully Labs | Read waiting for the brand to confirm it | [src: memory brew-audit-2026-10-15] |\n| 17 Oct | Gully Labs | Named the first design partner at go live | [src: memory brew-go-live-2026-10-17] |\n| 19 Oct | Arata | Its team uploaded an audit and a campaign plan | [src: memory brew-absorb-all-learnings] |\n| 24 Oct | Arata, Nutrova, Mana, Puma India, Scrubroom | Listed as the five pitched as design partners; pitch dates not recorded | [src: memory brew-live-stores] |", "Tomorrow": "| Item | Version | Tag | Notes |\n|---|---|---|---|\n| Every partner call logged here the same day | v1 | New | Date, who, kind, notes, what we learned |\n| A weekly 15 minute call per partner | v1 | New | Proposal in the [design partner program](/product/design-partner-program) |\n| Recordings only with consent, deleted after notes | v1 | New | The consent line in [Usability tests](/research-and-insights/usability-tests) |\n| Each call's learnings linked to the [insight repository](/research-and-insights/insight-repository) | v1 | New | One row per finding |", "How we do it": "1. After the call, before the day ends, add a row with this template.\n\n```\n| | | | | | |\n```\n\n2. Put partner requests in the [feedback log](/product/partner-feedback-log) too, with what was done.\n3. Mark any quote \"with permission\" or leave it out.\n4. A call remembered later gets the row with \"logged from memory on \".", "Numbers": "| Metric | Definition | Where measured | Status |\n|---|---|---|---|\n| Calls logged | Partner calls and interviews with a dated row | This page | 0 to date |\n| Calls per partner per week | Rows per partner in a week | This page | Proposed; one a week |\n| Same day logging | Share of rows added on the day of the call | This page | Proposed |", "Open": "1. **Have there been partner calls that were never written down?** Proposal: Param lists each one he remembers with the five and Gully Labs, with a date, and we add them marked \"logged from memory\".\n2. **Do we record calls?** Proposal: yes, screen and voice with consent, deleted once the notes are in this library.\n3. **Is APE's voice interviewer used for Brew research?** Proposal: no, not in v1; talk to partners in person on the weekly call." } }